APEX ABS

4-Week Challenge

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About the Challenge

For the next four weeks, you’ll be strengthening and defining your core with a new 15-20 minute ab challenge every day. Building a strong core is the foundation to becoming a powerful athlete and daily doer. There are 6 core workouts per week and they’re meant to be added onto your existing training routine! All levels are welcome and modifications are included for those of you who don’t have access to equipment and would like to train on the go!

What people are saying about past challenges

Did the HIIT workout from Demi’s app, tough but awesome! Makes me feel so good that I am gaining strength and feel sore most every day. Thank you to Demi and the Tribe, my life is changing for the better!!

Mike M.

I can honestly say I'm in the best shape of my life. Between your workouts and introduction of intermittent fasting, I feel great. The front and back photos don't show much but the side photo....chest and...

Travis E.

I loved this challenge. It has helped me tremendously with staying more present in my life and being more positive. It also pushed me out of my comfort zone as well! I am excited to see where these new happy...

Inez L.

It was amazing! I lost 8 pounds! My goal was to get below 190 before the end of the challenge and I am 189!!!I still have so much to go, but you have given me the tools to move forward. Through the app...

Cati M.

I didn’t come into this challenge with weight loss in mind. I came into the challenge with strength in mind and not knowing what to expect. I am BLOWN AWAY! While my body weight has stayed pretty much the...

Pip M.

Loved this challenge just as much as last! I’m glad it was 6 weeks this round because it was more time to connect with such amazing people. With the busy schedule I have with work and mom life, having the app...

Whitney F.

🏆 What you can win

The winner AND a friend will train alongside Demi at Radford Racing School pushing the limits behind the wheel of one of the fastest street-legal cars in the world: the Dodge SRT Challenger Hellcat Redeye. Learn all about car control techniques from professional instructors and then let them show you how those skills apply to the racetrack and in your everyday driving. Get ready to tear up the track during a hot lap, drifting through turns and exceeding speeds of 100MPH! Then it’s time to out you in the drivers seat of the 840-HP Challenger SRT Demon on an official NHRA drag strip.

Start with quick reaction launch control then work your way up to your fastest quarter mile ever and be NHRA-approved with your 9-second Wild Ride license. There’s more on the line than just bragging rights! 😉 🏎💨 Sign up for this challenge to win a once in a lifetime epic experience for you and your friend at the best performance driving school in the world!!

🥇 How to win

When the challenge is over, you’ll be asked to submit an entry about your experience and the impact this challenge had on you.
I’ll be taking those entries into consideration, along with engagement throughout the challenge, to choose a winner. Join my private Facebook community (Vibe Tribe) and post your updates to the group! Follow me on Instagram and be sure to tag @demibagby and @demibagbyfit in your progress and updates, along with #ApexAbsChallenge
Before/after photos aren’t required to win, but are always a plus!

✍️ How to enter

Purchase the challenge

Click the "Sign up" button to purchase the challenge. Sign ups stop October 3, so make sure to get signed up now!

Download the app

After purchasing, you'll receive instructions to download the app. You can complete your sign up process in the app. If you have the app, you will see the challenge once you log in (after purchasing).

Complete sign up form & submit before/after photos

You can do this in the app. Before/after photos submission is completely optional, but is always a plus!

Real Results

Questions & Answers

This challenge is sold as a one-time purchase therefore you own it forever and have unlimited access. The challenge is only available on the Playbook app which is available for download on iOS and Android.
This challenge is for anyone (at any level of fitness) looking to get more healthy and fit.
Playbook is a leading fitness marketplace with the top creators in health, wellness, sports, and fitness training. A subscription to Playbook gets you access to 1,000+ creators, 60,000+ workouts, as well as recipes, nutrition guides, mindset tips, and more.
No. Even though you will view the challenge in the Playbook app you only need to purchase the challenge. If you do want access to more content you can sign up for Playbook for $14.99/month or $99.99/year directly through this challenge.
No, this challenge is sold as a separate one-time purchase on the Playbook app. If you want access to the challenge, you need to purchase it separately.

Demi Bagby - Apex Abs Challenge