In the Press

Playbook is a mobile marketplace where the industry's top instructors in health, fitness, and athletics turn their content into subscription-based income. From onboarding guides to tutorials for success, the app gives creators the tools they need to grow their business, build their brand, and engage with their community all on an easy-to-use platform. These premium features have attracted over 250 creators, including celebrity trainers who work with Ben Affleck, Kevin Hart, Ryan Reynolds, and Blake Lively. Playbook is a leader in fitness content and currently one of the highest-rated apps on the App Store and Google Play.

Playbook is a private company headquartered in New York City. Investors include E-ventures, Lightspeed, Sequioa, General Catalyst.